Digital Channels Sales Officer

Do you possess a strong passion for crafting and implementing cutting-edge technological solutions within intricate business landscapes? If so, Advans has an opportunity tailored just for you! By joining our Business Development team as a Digital Channels Sales Officer, you will spearhead enhancements to Advans’ diverse digital services for clients in Ghana while also introducing innovative products to them.
The position is permanent and based in our Head Office- Accra.

What will your role be?
You will work within the Business Development Department to:
Promote and drive the adoption of digital products through regular engagement with branch staff, organize marketing campaigns, direct client interactions, and provide valuable feedback to improve customer experience. The role also involves acquiring and supporting merchants to expand the digital product ecosystem.

MAIN RESPONSIBILITIES

Engagement with Branch Staff
Regularly interact with branch staff to promote and sell digital products.
Provide training and support to branch staff to enhance their understanding and capability to sell digital products.
Monitor and report on the performance of branch staff in selling digital products.
Marketing Campaigns and Road Shows
Organize and manage roadshows to showcase and promote digital products.
Plan and execute market campaigns aimed at driving sales and increasing utilization of digital products.
Collaborate with the marketing team to develop promotional materials and strategies.
Direct Client Engagement
Engage directly with key clients to pitch digital products for collections and payment solutions.
Maintain and strengthen relationships with existing clients, ensuring high satisfaction and continued use of digital products.
Identify opportunities to cross-sell and up-sell digital products to clients.
Key Customer Acquisitions
Drive the acquisition of new customers through the promotion of digital offerings. Develop and implement strategies to attract and retain key customers.
Track and report on customer acquisition metrics and outcomes.
Customer Experience Feedback
Gather on-field feedback on customer experiences with digital products.
Communicate customer feedback to the product development and customer support teams.
Suggest improvements based on customer feedback to enhance product functionality and user experience.
Merchant Acquisition and Support
Identify and acquire new merchants to expand the digital product network.
Provide training and ongoing support to merchants to ensure successful adoption and usage of digital products.
Monitor merchant performance and provide feedback to improve their sales and usage rates.
CHALLENGES

Ability to manage complex customer complaints or situations professionally.
Ability to manage negotiations with internal stakeholders (business and technical teams)
Understanding of the business drivers and problem-solving skills
Ability to build relationships and remain customer-focused
Strong organizational skill
Skills Required
What kind of profile are we looking for?

You have a:

Minimum required education level:
Bachelor’s degree in business, Marketing, or a related field.
Required Experience & Skills

Proven experience in sales, preferably in digital products or financial services. Strong communication and interpersonal skills.
Ability to organize and manage multiple campaigns and road shows. Analytical skills to track and report on performance metrics.
Proficiency in using digital sales tools and CRM systems. Ability to work independently and as part of a team.
Excellent interpersonal skills and cross-cultural sensitivity
Ability to find pragmatic solutions adapted to the local context

Tagged as: Sales Officer