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Samsung Electronics

IM Lead Ghana

This role is responsible to create a value proposition and ecosystem and related benefits for the full range of mobile products, and solutions in Ghana, Ivory Coast and Cameroon

The marketing message is formulated and correctly positioned into the market to ensure movement of optimized volumes of product.

This is achieved through understanding the industry, competitor business and customer requirements and creating offerings that drive customer satisfaction and revenue. This role is also responsible for:

· Consistently achieving sales targets

· Market Share growth

· Channel Management and Growth

· Product Management

· Operational efficiency

· Leading the sales team through effective people management practices

A critical success factor to this role is relationship building skills and an ability to deal with a variety of complexities across the business, especially the unique culture and duality in executive organisational structures.

Minimum Qualifications and Experience required

A Bachelor’s degree or equivalent in Marketing, business administration, economics or any other degree in management/social sciences

A minimum of 10 years post-graduation experience in Mobile/Telecom industry with a minimum of five (5) of those years in a similar position

Possession of an MBA will be an added advantage

Key accountabilities

Core Elements of Job

Key Performance Indicators

1. Run the Division

Plan and execute initiatives to increase sales of SEWA IM Division through the distributors

Building and manage relationships with all distributors to ensure sustained mutually benefiting relationship with distributors

Responsible for generating distributors sales forecasts (Volume, Value and ASP) and monitoring RDP

2. Lead the business

Establish & maintain strategic relationships and opportunities for engagement with different distribution channels

Monitor competing distributor’s status and proposing initiatives to enable SEWA IM distributors stay ahead of competition

Ensure continuous value add services to client

Identify and maximise retail merchandising opportunities

3. Innovate the business

Always have an In-depth understanding of own products and competitor products in the market

Identify and execute market research to obtain relevant information and share information in the business

Compile and conduct product and technical presentations to potential business partners

4. Grow the business

Ensure consistent growth in sales revenue

Share knowledge and information continually with existing and new team members

Self-development to stay abreast of latest developments in the area of responsibility

5. Build the Business

Build capacity within the team to ensure succession is effective

Be the public face of SEWA IM division, manage PR and Media relationships and interface

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